Ubisoft and MakerDAO to Sponsor Blockchain Gaming Alliance Under New Leadership

Published at: March 30, 2020

The Blockchain Game Alliance (BGA) announced on March 30 the appointment of Sébastien Borget as President, while further adding that companies like Ubisoft, AMD, Animoca Brands, and MakerDAO have returned as sponsors for 2020.

According to the announcement, the BGA — a coalition of 90 game and blockchain companies advocating for blockchain technology within the gaming industry — will seek to strengthen blockchain adoption to expand player capabilities without any barriers. 

Founded in 2019, the Alliance also hopes to represent blockchain gaming and major game industry events with the sponsorship of the returning leading technology companies. 

Strengthening blockchain adoption within the gaming industry

Borget made the following comments after his appointment:

“I’m a strong believer in aligning the interests of players, creators, and game developers and will continue to encourage true ownership for game players and creators through the inclusion of the blockchain industry.”

Borget has a broad background within the blockchain gaming industry. He was the co-founder and COO of The Sandbox, a decentralized virtual gaming platform.

Manon Burgel, who will pass the baton to Borget, also issued the following statements on the incorporation of the new president:

“Sébastien Borget has been an active community member in the blockchain game space for years, and we’re delighted to elect him as the new President of the Blockchain Game Alliance.”

Cointelegraph reported on December 16 the joining of AMD to the Blockchain Game Alliance, while forging two new partnerships with blockchain technology providers Robot Cache and ULTRA.

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