Ubisoft selects blockchain startup for its Entrepreneurs Lab

Aleph.im, a blockchain-based storage and computing startup, has been selected to participate in the sixth season of Ubisoft’s Entrepreneurs Lab, offering further exposure to the emerging blockchain industry. 

The French video game developer has been running the Entrepreneurs Lab for the past six years, offering startups and entrepreneurs the ability to access company resources and expertise as they scale up and commercialize their products. This season’s focus is “blockchain and positive entertainment.” In addition to Aleph.im, 11 other startups from Canada, Europe and Australia have been selected to participate.

“We are very proud to be welcoming all of these talented startups for the 6th season of the Ubisoft Entrepreneurs Lab,” said Virginie Haas, the chief studios operating officer at Ubisoft.

Jonathan Schemoul, CEO of Aleph.im, explained his company’s focus:

“Our primary mission is to make decentralized cloud services a reality. It is really encouraging to have such a successful business getting behind our vision of creating the next generation of cloud services that will be open-source, unstoppable and trustless.”

The mentorship program gives Aleph.im the opportunity to enhance its decentralized ecosystem with direct support from Ubisoft domain experts. The end goal, according to Aleph.im, is to merge blockchain technology and social entertainment to “drive the future of entertainment.”

2021 has been a big year for blockchain startups, with venture capital and private equity firms pouring hundreds of millions of dollars into dozens of projects. Unlike the 2017 ICO craze, it’s smart money that’s leading the capital raises, with the likes of JPMorgan Chase, Mastercard and UBS pledging large amounts of money.